Mind Blogging – Branding

                          The term ‘branding’ is perhaps the most misunderstood and misused jargon of all times. And like cricket, everybody has an expert opinion on the mater. Some John Does may even back it up with a benchmark case example of mediocrity. Speak to a start-up group and they will tell you they know exactly what kind of branding they need. And more often than not it will be power point clipart for social media. That’s because all the... Read The Rest →